The Great British Bee Count

Hybrid App • Microsite • Print

Friends of the Earth needed some help to raise awareness of Britain’s declining bee population.

So to help our little humble bumbles we devised an app idea called The Great British Bee Count

The hybrid app encouraged everyone to log the bees they saw, as well as offering useful tips on ways to attract new bees into our gardens.

The campaign stopped 150 short of 100,000 bee sightings – 3-times over the predicted figures.

Take up on the
App Store & Google Play
exceeded all expectations
and Friends of The Earth
drummed up favourable press via
The Guardian, BBC and Twitter
to ultimately help improve
quality of life
for bees in the UK.